# Knowledge base | AutomaizeIT

> Guides on e-commerce, Google Ads and Allegro Ads advertising, analytics and AI implementation – articles on costs, tools and the order of steps.

Source: https://automaizeit.com/en-us/knowledge-base/ · Updated: 2026-09-18 · Language: en-us

- [Google Ads for an Online Store – Where to Start and What to Watch in the First 90 Days](https://automaizeit.com/en-us/knowledge-base/google-ads-for-an-online-store/) (2026-09-18): A practical plan for launching Google Ads for e-commerce: the technical foundation, the order to roll out campaigns, and what to watch in the first week, month and up to 90 days.
- [Allegro Ads Without Wasting Budget – Types of Promotion, When Each Makes Sense, and How to Calculate Profitability](https://automaizeit.com/en-us/knowledge-base/allegro-ads-without-wasting-budget/) (2026-09-18): Types of promotion in Allegro Ads, the CPC model, and how to calculate profitability before increasing your ad budget.
- [Online Store Audit – What to Check Before You Increase Your Ad Budget](https://automaizeit.com/en-us/knowledge-base/store-audit-before-advertising/) (2026-09-18): A checklist for auditing an online store – what to check in measurement, technical basics, checkout, product range and service before raising your ad budget.
- [One-time license or subscription – how to choose a purchase model for your business apps](https://automaizeit.com/en-us/knowledge-base/perpetual-license-or-subscription/) (2026-09-18): A one-time license and a subscription differ in more than just how you pay – here's how to work out the break-even point and which model fits your business.
- [Glossary: Google Ads, SEO, AI and buying applications – 27 terms](https://automaizeit.com/en-us/knowledge-base/glossary/) (2026-09-11): Short definitions of terms used in our service, application and purchase descriptions: from Google Ads, ROAS and Performance Max, through structured data and language models, to OSS, VIES and the…
- [How much does Google Ads and Allegro Ads management cost – what's in the fee, and what's the ad budget](https://automaizeit.com/en-us/knowledge-base/google-ads-and-allegro-ads-pricing-explained/) (2026-09-10): Running Google Ads and Allegro Ads campaigns means two separate costs: a fixed management fee, and an ad budget paid directly to the platform.
- [Where to start with AI implementation in your company – workshop, process list and ongoing support](https://automaizeit.com/en-us/knowledge-base/how-to-start-ai-implementation-in-your-company/) (2026-09-10): AI implementation is best started with a workshop that ends with a concrete list of processes to automate.