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Analysis, optimization and training

Business and marketing analysis (e-commerce audit)

Our e-commerce audit is a business and marketing analysis covering sales channels, ad campaigns, the buying journey, and internal processes — a one-time engagement starting at PLN 3,000 net. Built for businesses that want an independent read on their current online sales.

Updated: · Author: Mateusz Mierzejewski

About the service

Who this is for

An e-commerce audit is useful when you want an independent read on your current online sales — say you're unsure which channel to invest in next, or you want to check the state of your campaigns and processes before deciding on next steps.

How it works

Once we agree on scope, you grant access to your store admin, ad accounts, and sales platforms. The analysis covers your entire online sales operation — channels and campaigns, the buying journey and data, processes and integrations. You get a document with recommendations ranked by priority, walked through together in a live meeting. From there you can implement the recommendations yourself or keep working with us.

Wondering if an audit beats jumping straight into ad campaigns? See How much does Google Ads and Allegro Ads management cost.

Scope

  • Audit of sales channels (your own store, Allegro, other platforms)
  • Audit of ad campaigns and conversion measurement
  • Analysis of the customer buying journey
  • Verification of analytics data
  • Review of assortment and pricing across channels
  • Analysis of business processes, integrations, and automations
  • A document with recommendations ranked by priority

Who it is for

  • Businesses spending on ads without certainty about the return
  • Businesses considering a change of agency or hiring a specialist
  • Owners who want an independent read on current vendors
  • Businesses planning to expand into new channels or markets

How it works

  1. 01

    Free call to define the scope of the audit

  2. 02

    Access granted to your store panel, ad accounts, and sales platforms

  3. 03

    Analysis of data and processes

  4. 04

    Preparing the recommendations document

  5. 05

    Discussing results and implementation priorities

Billing

from $750 net – A one-time fee starting at PLN 3,000 net, scaled to your catalog size, number of sales channels, and the scope of the analysis. Prices are net; for customers outside the EU, no Polish or EU VAT is added.

Frequently asked questions

How much does an e-commerce audit cost?

Starting at PLN 3,000 net, one-time, depending on your catalog size, number of channels, and scope of analysis.

What do I get after the audit?

A document with recommendations ranked by priority, covering your sales channels, campaigns, buying journey, and processes.

Do I have to continue working together after the audit?

No — you can implement the recommendations yourself or keep working with us. It's your call.

What data is needed for the audit?

Access to your store panel, ad accounts, and sales platforms, agreed individually at the start.

How is the invoice priced — in dollars or PLN?

The invoice itself is in PLN. Any dollar amount you see is an estimated conversion at the National Bank of Poland's rate; your bank handles the actual exchange.

Other services: Analysis, optimization and training

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    from $500 net

    A checkup of your site's structure, content, speed, and structured data.

  • Technical consulting

    $90 net/hour

    A technical sounding board for talks with developers and tech vendors.

From the knowledge base

  • Analysis

    Store Audit Before You Scale Your Ad Spend

    Before you raise your ad budget, run this checklist: measurement accuracy, technical health, the checkout path, your product catalog, and customer service.

Not sure what to choose? Describe your situation – I'll suggest options with no obligation.

Free consultation