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Marketing and sales

Google Ads management for service businesses and restaurants

Google Ads for service businesses and restaurants — text, display, and Smart campaigns — starting at PLN 1,000 net per month. Built for businesses that win customers locally, through bookings, or via online orders.

Updated: · Author: Mateusz Mierzejewski

About the service

Who this is for

This version fits service businesses and restaurants where customers are more likely to call, book, or send an inquiry than buy straight from a cart — plus local businesses that want more visibility in their area but don't have an in-house marketing team.

How it works

We start by reviewing your Google Ads account and conversion tracking, so what actually drives customers — calls, forms, or bookings — gets measured properly. From there we launch and continuously optimize text campaigns for local and industry keywords, plus display and Smart campaigns. You get a report in plain business terms once a month, and your ad budget goes straight to Google.

Want to see how the management fee and ad budget break down? Check How much does Google Ads and Allegro Ads management cost.

Scope

  • Google Ads account setup and organization
  • Text campaigns targeting local and industry keywords
  • Display campaigns
  • Smart campaigns
  • Conversion tracking matched to your sales model
  • Ongoing campaign optimization
  • Monthly reporting in plain business terms

Who it is for

  • Service businesses that win customers by phone or form
  • Restaurants and venues taking bookings or online orders
  • Local businesses wanting more visibility in their area
  • Businesses without an in-house marketing team

How it works

  1. 01

    Free call to nail down campaign goals

  2. 02

    Setup or audit of your Google Ads account and conversion tracking

  3. 03

    Launch of text, display, and Smart campaigns

  4. 04

    Ongoing campaign optimization

  5. 05

    Monthly report in plain business terms

Billing

from $250 net/month – A flat monthly fee starting at PLN 1,000 net, separate from your ad budget, which goes directly to Google. Cancel with one month's notice, no annual lock-in.

Frequently asked questions

How is this different from Google Ads for e-commerce?

It's built for service businesses and restaurants, where customers are more likely to call, book, or send an inquiry than check out directly in a cart.

How much does it cost?

Starting at PLN 1,000 net per month, depending on scope and how many campaigns you need.

Is the ad budget included in the price?

No — your ad budget goes straight to Google, separate from the management fee.

What is the notice period?

One month, with no annual contract.

How do I get started?

The first call is free. Contact hours are Monday–Friday, 16:00–20:00 Polish time (that's roughly 10:00 a.m.–2:00 p.m. Eastern and 7:00–11:00 a.m. Pacific, give or take an hour depending on the time of year, since the US and EU switch to daylight saving on different dates).

What currency will I be billed in?

Invoices are always issued in PLN. If you see a price in dollars, that's just an estimated conversion — your bank or card issuer handles the actual exchange rate when you pay.

Other services: Marketing and sales

  • Google Ads for e-commerce

    from $380 net/month

    Text, Shopping (GMC), display, and Performance Max campaigns — built for online stores.

  • Allegro Ads

    from $190 net/month

    Running Allegro Ads campaigns and boosting listing visibility.

  • Remote e-commerce manager

    from $750 net/month

    One person, fully accountable for your entire online sales channel's results.

From the knowledge base

  • Marketing

    Google Ads for Online Stores: Your First 90 Days

    A step-by-step rollout plan for online stores running Google Ads: what to set up first, which campaigns to launch and in what order, and what to check during week one, month one, and the full 90-day ramp-up.

  • Marketing

    Google Ads and Allegro Ads Management Costs: Fee vs. Ad Budget

    Two separate costs come with running Google Ads or Allegro Ads campaigns for your business: a fixed monthly management fee, and the ad budget you pay straight to the platform. Here's what each channel runs, in PLN, and how contact hours work from the US.

Not sure what to choose? Describe your situation – I'll suggest options with no obligation.

Free consultation